SONY PICTURES ENTERTAINMENT

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ProjectS 
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WHAT OUR CLIENTS SAYS

 

LINDSEY PEARL

Director of Licensing and Interactive at Sony Pictures Entertainment

London, England

 

 

"I love working with Nakia. Not only is she a wonderful talent, but she is also a lovely person full of energy and passion for what she does, and you can really see that in her work. I've worked with Nakia for 2 years, developing style guides and product concepts to assist me in selling consumer product licenses to manufacturers. Nakia doesn't only take direction very well, she is also a driving creative voice. When I struggle with the tone of a brand or a general creative vision,  Nakia has the answer - and she delivers it on time. I am delighted to recommend Nakia and I do so with utmost confidence that she will continue to delight her future partners."

Synopsis // Release The Hounds is a horror game show in which contestants have to complete challenges in a dark, forested country estate to win cash. The three contestants – all close friends – climb over a wall into the estate as the sun is setting. They are looking for three keys to unlock three chests filled with bigger and bigger amounts of money. But to find each key they first have to complete a horrific challenge designed to psychologically exhaust them. Once the keys are discovered and the chests unlocked, the friends can keep the cash – but only if they can escape from the estate. One by one they attempt to get out. The trouble is, guarding the money and ready to hunt them down, is a pack of angry hounds!

 

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Client // Sony Pictures Entertainment

Where // London England

Production Company // Gogglebox

Commission // Creative direction and design for the social media campaign around series 2 of TV horror game show Release The Hounds, 2015

Art Director & Designer // Nakia Matthewson

Artworker // James Barreto

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Client // Sony Pictures Entertainment

Where // London England

Production Company // Gogglebox

Commission // Creative direction & designs of licensing products for Release The Hounds

Creative Director & Designer //
Nakia Matthewson

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Client // Sony Pictures Entertainment

Where // London England

Production Company // Gogglebox

Commission // Creative direction and design for the social media campaign around series 1 of TV horror game show Release The Hounds, 2014

Creative Director & Designer //
Nakia Matthewson

Social Media Platform // Facebook

 

Social Media Platform // Twitter

 

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Key-artwork & Assets

Directing on location for TX1 photographer Matt Frost for
B2B key-artwork and assets

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Client // Sony Pictures Entertainment

Where // London England

Commission // Creative direction, branding and design for International Creative Leadership Conference, 2012, 2013 & 2014

Creative Direction & Design // Nakia Matthewson

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Client // Sony Pictures Entertainment

Where // London England

Production Company // Gogglebox

Commission // Direction & design for B2B key-artwork, licensing products, print publications and online marketing materials for TV series Man V Fly

Art Director & Designer // Nakia Matthewson

Photographer // Matt Frost

 

 

 

 

Synopsis // Man v Fly is an exciting new short-form entertainment format which shows the epic battle between man and fly. Since Homo sapiens first stood upright, its history has been determined by the battle of irritation against the common fly. Now, the world’s most popular participation sport – fly swatting – is represented on screens for the first time. The rules of the game are simple: the player – a man or woman – and the fly inhabit a padded cell. The player has one minute to kill the fly and win big prize money. If the fly survives for 60 seconds, it is granted manumission and flies off to freedom, and the player walks away with nothing. Fly killing techniques vary. Viewers can cheer or despair as a karate expert aims for the mortal chop, a knight in armour gets out his sword, or a retired person uses their mobility scooter to mow down a plucky fly. There can only be one winner in the fly dome... Mock serious and irreverent commentary accompanies each bout, including expert analysis from a legendary Pro Fly Swatting Champion, as professionals, amateurs and even celebrities take on the oldest challenge known to man.

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Client // Sony Pictures Entertainment

Where // London England

Production Company // Scarlet Media

Commission // Logo design & corporate identity for production company Scarlet Media

Creative Director & Designer //
Nakia Matthewson

08

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Client // Sony Pictures Television

Where // London England

Commission // Creative direction, branding & design for Unscripted Formats Supplement in 2015

Creative Director & Designer //
Nakia Matthewson

09

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Client // Sony Pictures Entertainment

Where // London England

Commission // Creative direction, branding & design for Unscripted Formats Catalogue in 2014

Creative Director & Designer //
Nakia Matthewson

10

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Client // Sony Pictures Entertainment

Where // London England

Production Company // Silver River

Commission // Direction and design for social media campaign and licensing around TV series The Big Allotment Challenge, 2013

Creative Director & Designer // Nakia Matthewson

 

 

 

Social Media Platform // Instagram

Synopsis // In The Big Allotment Challenge, nine pairs of enthusiastic gardeners compete to discover who has the greenest fingers in this ultimate test of horticultural know-how. Armed with an outside space ready for planting, a garden shed, tools and a budget for seeds, each pair nurtures, feeds and grows their own produce across one growing season. At the end of the season they compete in a series of challenges designed to test their skills, imagination and creativity, from growing the perfect vegetable or flower specimen to creating unique and exciting preserves from the produce they’ve grown. But good produce can only come from a good harvest. Will the gardeners cooking skills be hampered by their ability to grow? Every decision is vital as they plan and plant their plot to grow the best flowers, fruit and vegetables, create the most amazing arrangements and make the tastiest pickles, chutneys and jams. Judged by three leading experts, one team will be eliminated each week until the final, when one pair is crowned ‘Best Growers.’

Social Media Platform // Facebook & Twitter

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Key-artwork & Assets
Assistant art director for B2B key-artwork & assets from location

 

 

 

 

12

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Client // Sony Pictures Entertainment

Where // London England

Production Company // Silver River

Commission // Direction and design for licensing products around
The Blg Allotment Challenge, 2013. Includes patterns for paper and fabrics & product design

Creative Director & Designer // Nakia Matthewson

 

 

 

 

 

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